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Simplist
  • BEST SELLERS
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    • Cleansers + Face Wash
    • Toners
    • Face Serums
    • Face Creams
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    • Anti Pigmentation
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    • Salicylic Acid (BHA)
    • Glycolic Acid (AHA)
    • Vitamin C
    • Kojic Acid
    • Niacinamide
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    • Hyaluronic Acid
    • Alpha Arbutin
    • Ceramide
    • UV Filters
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  • Salicylic Acid 2% Serum Salicylic Acid 2% Serum
    4.8(61)

    Salicylic Acid 2% Serum

    Reduces Acne, Blackheads & Excessive Oil

    Rs.1,650
  • 10% Vitamin C Serum 10% Vitamin C Serum
    4.8(50)

    10% Vitamin C Serum

    Bright & Radiant Skin, Evens Skin Tone & Fades Dark Spots

    Rs.1,690
  • 10% Niacinamide Serum 10% Niacinamide Serum
    4.8(53)

    10% Niacinamide Serum

    Fades Acne Marks & Scars, Controls Excess Oil

    Rs.1,650
  • 2% Kojic Acid Serum 2% Kojic Acid Serum
    4.8(32)

    2% Kojic Acid Serum

    Reduce Pigmentation, Dark Spots & Improves Skin Tone

    Rs.1,690
  • 0.5% Retinol Serum 0.5% Retinol Serum
    4.6(27)

    0.5% Retinol Serum

    For Anti-aging, Fine Lines & Wrinkles

    Rs.1,690
  • 2% Hyaluronic Acid Serum 2% Hyaluronic Acid Serum
    4.8(18)

    2% Hyaluronic Acid Serum

    Intense Hydration, Boosts Collagen, Soothes & Repairs

    Rs.1,590
  • Dry Skincare Kit Dry Skincare Kit
    -10%
    4.8(110)

    Dry Skincare Kit

    Deeply hydrates, repairs skin barrier, soft and smooth skin

    Rs.3,970 Rs.3,570
  • Oily Skincare Kit Oily Skincare Kit
    -10%
    4.7(228)

    Oily Skincare Kit

    Controls excess oil, minimizes pores, fades acne marks

    Rs.2,740 Rs.2,460
  • Retinol Anti Aging Kit Retinol Anti Aging Kit
    -10%
    4.7(125)

    Retinol Anti Aging Kit

    For Anti-aging, Fine Lines & Wrinkles

    Rs.4,070 Rs.3,660
  • Kojic Acid Anti Pigmentation Kit Kojic Acid Anti Pigmentation Kit
    -10%
    4.8(118)

    Kojic Acid Anti Pigmentation Kit

    Reduce Pigmentation, Dark Spots & Improves Skin Tone

    Rs.4,070 Rs.3,660
  • Salicylic Acid Acne Control Kit Salicylic Acid Acne Control Kit
    -10%
    4.7(251)

    Salicylic Acid Acne Control Kit

    Reduces Acne, Blackheads & Excessive Oil

    Rs.4,030 Rs.3,620
  • Vitamin C Skin Brightening Kit Vitamin C Skin Brightening Kit
    -10%
    4.8(143)

    Vitamin C Skin Brightening Kit

    For Brighter, Glowing & Healthy Looking Skin

    Rs.4,070 Rs.3,660
  • Salicylic Acid Acne Control Combo Salicylic Acid Acne Control Combo
    -10%
    4.7(230)

    Salicylic Acid Acne Control Combo

    Reduces Acne, Blackheads & Excessive Oil

    Rs.2,740 Rs.2,460
  • Vitamin C Skin Brightening Combo Vitamin C Skin Brightening Combo
    -10%
    4.8(81)

    Vitamin C Skin Brightening Combo

    For Brighter, Glowing & Healthy Looking Skin

    Rs.2,780 Rs.2,499

Best Face Serum in Pakistan - For Every Skin Concern

A face serum is a concentrated treatment that delivers active ingredients deep into the skin at concentrations a moisturizer cannot match. Unlike moisturizers that work on the skin surface, serums absorb fast and target specific concerns - acne, pigmentation, fine lines, hydration. The Simplist serum range is built on one principle: one active per serum, at a clinically supported concentration, with no fragrance and no unnecessary fillers. This single-ingredient approach lets users build a routine that matches their exact concern rather than relying on diluted multi-active blends.
Six serums cover the main skin concerns of Pakistani users: Salicylic Acid 2% for acne, Vitamin C 10% for daily brightening, Kojic Acid 2% for stubborn pigmentation, Niacinamide 10% for pores and post-acne marks, Retinol 0.5% for anti-aging, and Hyaluronic Acid 2% for hydration. Five of these are water-based and apply first in the layering order. One - Retinol - is oil-based and applies last. The base type determines layering, and layering determines whether you get results or wasted product.

Find Your Serum - Matched to Your Skin Concern

Each Simplist serum targets one primary concern. Use the table below to find the right match. If you have multiple concerns, start with the most urgent one and add a second serum after 4 weeks of tolerance.
Skin Concern Serum What It Does Visible Results
Acne and oily skin Salicylic Acid 2% Serum Unclogs pores, clears breakouts, controls oil 4 to 6 weeks
Dullness and dark spots Vitamin C 10% Serum Brightens, fades dark spots, antioxidant protection 8 to 12 weeks
Pigmentation and uneven tone Kojic Acid 2% Serum Targets stubborn pigmentation, evens skin tone 6 to 10 weeks
Fine lines and aging Retinol 0.5% Serum Reduces fine lines, renews texture overnight 8 to 12 weeks
Large pores and acne marks Niacinamide 10% Serum Minimizes pores, fades acne marks, balances oil 4 weeks
Dryness and dehydration Hyaluronic Acid 2% Serum Deep hydration, plumps skin, restores moisture 2 to 3 weeks
Not sure which concern to start with? Acne and oily skin should always be addressed first. Clear skin responds better to every other active. Once breakouts are under control, layer in a brightening or anti-aging serum.

How to Layer Multiple Face Serums - The Correct Order

Five of the six Simplist serums are water-based. One - Retinol - is oil-based. This single property determines the layering order. Water-based serums always go first, oil-based serums last. Applying in the wrong order traps water-based actives under oil and reduces their absorption.
Serum Base Type Apply Order Routine Do Not Combine With
Vitamin C 10% Water-based First Morning Retinol (same routine)
Niacinamide 10% Water-based First Night -
Salicylic Acid 2% Water-based First Night Vitamin C (same step)
Hyaluronic Acid 2% Water-based First (damp skin) AM or PM -
Kojic Acid 2% Water-based First Night only -
Retinol 0.5% Oil-based Last - always Night only Vitamin C (same routine)
Rule: Cleanse first. Apply water-based serums in any order. Apply Retinol last. Finish with moisturizer. Always use SPF the morning after any active serum.

Face Serum Results - What to Expect Week by Week

Results vary by serum and consistency of use. Serums targeting surface concerns like hydration work fastest. Serums targeting deeper concerns like pigmentation or fine lines take longer. Do not switch serums before 8 weeks - most people quit right before results appear.
Serum Week 1-2 Week 4 Week 8-12
Salicylic Acid 2% Oil control improves Active acne visibly clears Pores refined, fewer breakouts
Vitamin C 10% Glow visible Skin tone more even Dark spots noticeably faded
Kojic Acid 2% Subtle brightening Skin tone begins to even Pigmentation visibly faded
Retinol 0.5% Skin adjusting (may purge) Texture smoother Fine lines reduced
Niacinamide 10% Oiliness reduces Pores visibly smaller Acne marks fading
Hyaluronic Acid 2% Hydration felt from day 1 Skin plumper, less tight Sustained deep hydration
Explore all serums by ingredient: Salicylic Acid, Vitamin C, Niacinamide, Retinol, Hyaluronic Acid, Kojic Acid.

Complete Serum Bundles & Kits

For users targeting one concern with a complete routine, the bundles below pair the right serum with its supporting products. Each kit covers cleanse + treat + moisturize at better value than individual purchases.
Bundle Featured Serum Best For
Salicylic Acid Acne Control Combo SA 2% Serum + Face Wash Starter duo for acne and oily skin
Salicylic Acid Acne Control Kit SA 2% Serum Complete acne control regimen
Vitamin C Skin Glow Combo VC 10% Serum + Cleanser Starter duo for dullness and dark spots
Vitamin C Skin Glow Kit VC 10% Face Serum Complete brightening regimen for uneven tone
Kojic Acid Anti Pigmentation Kit KA 2% Face Serum Stubborn pigmentation and melasma
Retinol Anti Aging Kit Retinol 0.5% Face Serum Fine lines, anti-aging routine
Oily Skincare Kit Niacinamide and Salicylic Acid serums Oil control and acne-prone skin
Dry Skincare Kit Hyaluronic Acid 2% Face Serum Dry and dehydrated skin

Face Serum - Frequently Asked Questions

Which is the best face serum in Pakistan?

The best face serum in Pakistan depends entirely on your skin concern. For acne and oily skin, the Salicylic Acid 2% Face Serum delivers visible results in 4 to 6 weeks. For dark spots and dullness, the Vitamin C 10% Face Serum is the strongest brightening option. For anti-aging, the Retinol 0.5% Face Serum reduces fine lines in 8 to 12 weeks. All Simplist serums are fragrance-free and formulated for Pakistan's climate.

Can I use multiple serums at the same time?

Yes - but layer in the correct order. Five Simplist serums are water-based: Vitamin C, Niacinamide, Salicylic Acid, Hyaluronic Acid, and Kojic Acid. Apply these first. Retinol is the only oil-based serum - always apply it last, after all water-based serums. Never use Vitamin C and Retinol in the same routine - Vitamin C goes in the morning, Retinol at night.

Which face serum is best for oily skin in Pakistan?

The Salicylic Acid 2% Face Serum is the best for oily skin. It is oil-soluble, penetrating into pores to dissolve the sebum and dead skin causing congestion and shine. Pair it with the Niacinamide 10% Face Serum for stronger oil control - Niacinamide regulates sebum production at the skin level while Salicylic Acid clears the pore.

Can I use Vitamin C and Niacinamide serum together?

Yes - they are safe and effective together. The older concern about Niacinamide neutralizing Vitamin C has been disproven at the concentrations used in modern skincare. Apply Vitamin C first, then Niacinamide. For the strongest results, use Vitamin C in the morning (antioxidant protection) and Niacinamide at night (pore and oil control).

What is the difference between a face serum and a moisturizer?

A serum delivers high concentrations of active ingredients deep into the skin to treat a specific concern. A moisturizer creates a barrier on the skin surface to lock in moisture and protect the skin. They serve different purposes and should be used together, not as alternatives. Apply serum first on clean skin, then moisturizer to seal.

At what age should I start using a face serum?

For acne or oily skin concerns, you can start a serum from age 16. Hydrating serums like Hyaluronic Acid are safe at all ages. Brightening serums like Vitamin C and Niacinamide are suitable from age 18. Anti-aging serums like Retinol are recommended from age 25 as preventive use. Always patch test before first use.
Simplist

Pakistan's science-backed skincare brand, simplifying your journey to healthy, glowing skin.

  • sales@simplist.pk
  • +92 3014433146
  • +92 3014433146
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